you want to know how to promote an affiliate program
successfully, you must choose the appropriate words in your
promotions, as well as deliver your marketing message in a way
that influences prospects to build an intense desire for the
product. Learn how to promote an affiliate program using
persuasive endorsements, and you will soon find yourself earning
massive affiliate commissions.
Here are some excellent tips to write compelling endorsements
or advertising messages in promoting affiliate products.
1) Master the art of writing attention-grabbing headlines and
subject lines. Your promotional messages will not be read unless
you grab the readers' attention right at the start. You have
to entice them enough to make them stop what they're currently
doing and read your message. This is probably the most important
step on how to promote an affiliate program effectively.
Target the emotions. People respond better to emotions than
logic. In fact, research suggests that we rely on our emotions
most of the time when making decisions. Therefore, you should
aim to expound more on the affiliate product's benefits (which
appeal to the emotions) more than the features (which appeal
to logic). Here are examples of features and their corresponding
This drink contains catechins.
Benefit: This drink prevents the growth of cancer cells.
Organize related sections and group them into subtopics. Each
subtopic should have a convincing subheadline. For easier reading,
use bullets when you have a list.
Know the product you're promoting inside out. Buy it, then read
or use it. List the negative points (if any), before countering
them with the overwhelming benefits. Write an unbiased review
or testimonial after using or applying the product. Make sure
that you relate your actual experience and not make up something
just to make some quick sales. Earning your customers' trust
is of utmost importance.
Write short sentences and limit each paragraph to 4 lines if
possible. Long sentences and paragraphs are harder to read.
The more effort the reader exerts, the more chances he will
get discouraged to read further.
Use simple yet hypnotic words. Use the software from mobysaurus.com
to come up with the most appropriate words to use. Highlight
the most important words or statements. Try to include the word
"because." People have reasons for everything, so
state the reason "why" because it justifies your cause.
Include endorsements/testimonials from famous people, as well
as people whose personality/occupation fits with the product.
A copywriter's endorsement for a persuasion book is better than
a chef's. (The case would be different though, if the endorsement
comes from a well-known personality. In this case, the endorsement
will be well received notwithstanding the product.)
the endorser's reputation has been tainted, remove his testimonial
from your promotions.
Write a riveting story that connects with the product you're
selling and the action you want people to take. When you tell
a story, you lower the readers' resistance, make complicated
things easier to understand, and perk up their emotions. You
get them to escape temporarily from the real world and enter
another dimension. When they are in storyland, their minds are
more open to accept concepts and ideas that they have previously
as much of their senses as possible. Let them see, hear, smell,
taste, and feel the various aspects of your story, then tie
them in to the affiliate product.
you know how to promote an affiliate program using compelling
words and messages. Apply these useful tips now and boost your
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